Snapchat: The Next Facebook? – Seeking Alpha

[unable to retrieve full-text content]FortuneSnapchat: The Next Facebook?Seeking AlphaThe core demographic of Snapchat users – teens and 20s – is notoriously fickle, which is a combination for continued disappointment in user growth for Snapchat. The sliver lining: Can it be profitably monetized? This was a lot easier to answer before …Snapchat Tries to Reinvent TV…

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Snapchat Tries To Reinvent TV For Mobile Millennials – Fortune

As Snap tries to outrun larger and better-funded competitors like Instagram, the company behind the popular Snapchat messaging app is having to keep pushing the goalposts further down the field, and its latest big push is TV-style video.Snap has been experimenting with short-form video “shows” for some time now, including some one-off projects related to…

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Snapchat Adapts Stories For Groups – USA TODAY

Snapchat’s new Group Story feature (Photo: Snapchat)LOS ANGELES — Snapchat is bringing groups to stories.The Story feature, which lets you take a collection of photos and videos, jazz them up with text and graphics, and send them out to specific friends for a 24-hour period, added a dose of cooperation on Tuesday. A new feature, custom Stories, will allow…

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Millennials Most Likely To Engage With Email Marketing 05/24/2017 – MediaPost Communications

Millennial shoppers might be easier to reach than you think. Millennials are the most likely generation to engage with marketing emails, according to a study released Tuesday by Campaigner. The email marketing company surveyed 761 consumers who made a purchase online between April 20 and April 26, 2017 to investigate generational differences in marketing preferences.Twenty-two percent…

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Millennials Most Likely To Engage With Email Marketing – MediaPost Communications

Millennial shoppers might be easier to reach than you think. Millennials are the most likely generation to engage with marketing emails according to a study released Tuesday by Campaigner. The email marketing company surveyed 761 consumers who made a purchase online between April 20 and April 26, 2017 to investigate generational differences in marketing preferences.Twenty-two percent…

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