SweetIQ Announces Official Snapchat Partnership And API Integration – USA TODAY


SweetIQ by ReachLocal has announced a new partnership with Snapchat. Effective immediately, clients will be able to launch, manage and measure branded Geofilter campaigns directly from the SweetIQ Hub.

The Snapchat tool on SweetIQ’s dashboard is multi-functional: brands can define the radius of their geofence, upload multiple geofilters, select campaign timeframes, and gain valuable analytics on campaign performance. This solution will help brands successfully target Generation-Z and Millennials through compelling Geofilters that promote social media sharing.

To learn more, read SweetIQ’s full breakdown of the partnership on the SweetIQ blog, or check out the official press release.

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